Jun 19, 2025
"How much does it cost to build a website?" is probably the first question every small business owner asks. The answer you'll get varies wildly depending on who you ask – from "free" to "$50,000+."
The truth? The cost of building a website in 2025 depends entirely on which path you choose. After analyzing real pricing data across different approaches, here's what you'll actually pay.
The Three Paths to Building a Website
Small businesses today have three main options:
AI website builders (Wix, Durable, Mysite.ai, etc.)
Freelance developers/designers
Digital agencies
Each comes with dramatically different costs, timelines, and results. Let's break down what you're really signing up for.
AI Website Builders: The Budget-Friendly Speed Option
What It Costs to Create a Website with AI
Monthly subscription: $5-$30/month for most platforms
Wix AI: $17-$36/month
Durable: $12-$20/month
Hostinger: $3-$13/month
Framer: $5-$15/month
Additional costs:
Custom domain: ~$10/year
Premium templates: $0-$200 (optional)
Professional copywriting: $1,500-$3,500 for 5-6 pages (if you want help)
Total first-year cost: $170-$600 (if you write your own content)
Timeline: Minutes to Hours
AI builders are ridiculously fast. Durable can generate a usable website in under 60 seconds. Even with customization, you're looking at:
Auto-generation: Minutes
Customization: Few hours
Total time to launch: 1-2 days
What You Get
Professional-looking site that works on mobile
Basic SEO setup included
Hosting and security handled automatically
Easy editing tools for ongoing updates
Templates designed for your industry
What You Don't Get
Completely unique design (templates can look similar)
Advanced customization without coding
Strategic marketing guidance
Dedicated support person
Freelance Developers: The Middle Ground
How Much Does It Cost to Build a Website with a Freelancer?
Hourly rates vary by location:
North America: $50-$100/hour
Latin America: $50-$70/hour
North Africa: $20-$30/hour
Project scope: Most small business sites need 20-40 hours of work
Real-world costs:
US freelancer: $1,000-$4,000 for a basic site
Brazilian freelancer: $1,000-$3,000 (BRL 5,000-15,000)
North African freelancer: $400-$1,200
Additional costs:
Domain and hosting: $5-$30/month
Professional copywriting: $1,500-$3,500 (often extra)
SEO setup: $100-$400 per page (if not included)
Total project cost: $1,500-$8,000+ depending on location and scope
Timeline: Weeks to Months
Development time: 1-2 months calendar time
Actual coding: 20-40 working hours
Client communication and revisions: Add 2-4 weeks
Content creation: Additional 1-2 weeks if included
What You Get
Custom design tailored to your business
One-on-one communication with your developer
Flexible scope (can add features as needed)
Human-written content (if included)
What You Don't Get
Instant results (plan for 1-2 months)
Ongoing support unless you pay extra
Project management (you coordinate everything)
Guaranteed quality (varies by freelancer)
Digital Agencies: The Full-Service Premium Option
How Much Does It Cost to Create a Website Through an Agency?
US agency pricing: $6,500-$15,000+ for basic small business sites Global pricing: Varies significantly (offshore agencies cost less)
What's typically included:
Custom design and development
Professional copywriting
Basic SEO setup
Project management
Quality assurance testing
Additional costs:
Domain: $10-$60/year
Ongoing maintenance: Often required contract
Advanced features: Can quickly add thousands
Total project cost: $8,000-$20,000+ for most small businesses
Timeline: Months
Typical timeline: 6-8+ weeks
Process includes: Design mockups, client revisions, development, testing
Launch: Often 2+ months from start to finish
What You Get
Professional polish and strategic thinking
Full team (designer, developer, project manager, copywriter)
Comprehensive solution (design, development, content, SEO)
Quality assurance and testing
What You Don't Get
Quick turnaround (plan for 2+ months)
Budget-friendly pricing
Direct control over every decision
Flexibility to make quick changes
Real-World Cost Comparison
Method | Upfront Cost | Monthly Cost | Time to Launch | Best For |
---|---|---|---|---|
AI Builders | $0–$200 | $5–$30 | 1–2 days | Budget-conscious, need speed |
Freelancers | $1,500–$8,000 | $5–$30 (hosting) | 1–2 months | Want custom design, moderate budget |
Agencies | $8,000–$20,000+ | Varies | 2+ months | Large budget, want full service |
The Hidden Costs Nobody Talks About
Ongoing Maintenance
AI builders: Included in monthly fee
Freelancers: $50-$100/hour for updates
Agencies: Often require maintenance contracts ($100-$500/month)
Content Creation
Copywriting: $1,500-$3,500 for a small site (potentially reduced to minimum if you leverage AI tools for creating web copy)
Photography: $500-$2,000 for professional photos (as above - potentially reduced to almost zero if you tap into AI tools like Midjourney)
SEO optimization: $100-$400 per page
Marketing and Growth
Building the site is just the beginning. Getting found online requires:
SEO services: $500-$5,000/month
Google Ads management: 10-20% of ad spend
Social media management: $500-$3,000/month
The catch: Time zones, language barriers, and project management become factors when working internationally.
Mysite.ai: Redefining Value in Website Creation
While traditional AI builders focus on just creating websites, Mysite.ai approaches the problem differently.
Beyond Just Building Websites
Most AI builders give you a website and call it done. Mysite.ai acts as your first AI employee – handling not just website creation, but your entire digital presence:
Website creation: Professional site in minutes
Social media management: Coming soon
Ad campaign creation: Automatically optimized
Lead generation: Real-time adaptation to performance
The Real Cost Advantage
Traditional approach costs:
Website: $1,500-$8,000
Social media management: $500-$3,000/month
Ad management: 10-20% of spend + $1,000+/month
Total first year: $15,000-$50,000+
Mysite.ai approach:
Everything handled by one AI employee
Scales with your business automatically
No need to coordinate multiple providers
Total first year: Fraction of traditional costs

Built for Small Business Reality
Unlike other solutions, Mysite.ai understands that small business owners:
Don't have time to learn multiple platforms
Can't afford to hire multiple specialists
Need results that adapt as their business grows
Want to focus on customers, not technology

Which Option Is Right for Your Business?
Choose AI Builders If:
You need to launch quickly (days, not months)
Budget is your primary concern
You want to maintain control over updates
Your business model is straightforward
Choose Freelancers If:
You want custom design that stands out
You have 1-2 months for development
Budget is moderate ($2,000-$8,000)
You don't mind project managing
Choose Mysite.ai If:
You want an AI that actually understands business
You need more than just a website
You prefer conversation over form-filling
You want a solution that grows with you

The Bottom Line on Website Costs in 2025
The cost to build a website ranges from $200 to $20,000+ – but price alone doesn't tell the whole story.
For most small businesses, the sweet spot is AI builders because they:
Remove technical barriers completely
Get you online fast while competitors are still planning
Cost a fraction of traditional development
Let you invest saved money in marketing and growth
The key insight: Your website is a starting point, not a destination. The platform that lets you iterate quickly and grow your online presence will serve you better than a "perfect" static site that costs months and thousands to update.
Ready to skip the traditional website hassles? Try Mysite.ai and experience what it's like to have an AI employee handle your entire digital presence – starting with a professional website created in minutes, not months.